How to reinvent ourselves for the future of work
corporate brands and the pension. All these seemingly constant features of our parents’ everyday life are now simply battered or obsolete.
Welcome to the Meconomy: Here we can turn our hobbies into a career and move the center of our lives to where we are happiest and most productive. We position ourselves as a brand and never stop learning. This consequently allows us to feel and act independently for the first time. Although this life can be
exciting and fulfilling, not everyone will be able to live it. The Meconomy splits society in the middle.
By combining interviews with renowned experts in the field, case studies and the latest research, this book explains how to prosper in a new working environment using life hacking, personal branding and global mobility.